Food Trends in the Pandemic | CVAC

THE CREW

THE CREW

Design for Marketing and Communications since 1995

Design for Marketing and Communications since 1995

Design for Marketing and Communications since 1995

ABOUT US

We make tools that help our clients project a message, bring their products and services to market and build brands. Our clients hire us to help them communicate to their clients, customers and employees. You know... We create things that speak for our clients when they aren't there to speak for themselves. Our capabilities include everything from developing a strategy to delivering a message. Our goal is to help you generate revenue, elevate your brand message or create awareness for your cause.

We partner with a network of strategists, digital developers, researchers, photographers, illustrators, production people, copywriters and proof readers to build a team with core competencies and temperament to suite your needs.

Whether you're launching a new venture, making an announcement to the world or retooling your organization, Bird Design is available to partner with you so you can focus on what you do best.

ABOUT US

We make tools that help our clients project a message, bring their products and services to market and build brands. Our clients hire us to help them communicate to their clients, customers and employees. You know... We create things that speak for our clients when they aren't there to speak for themselves. Our capabilities include everything from developing a strategy to delivering a message. Our goal is to help you generate revenue, elevate your brand message or create awareness for your cause.

We partner with a network of strategists, digital developers, researchers, photographers, illustrators, production people, copywriters and proof readers to build a team with core competencies and temperament to suite your needs.

Whether you're launching a new venture, making an announcement to the world or retooling your organization, Bird Design is available to partner with you so you can focus on what you do best.

Design for Marketing and Communication
since 1995

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THE CREW

THE CREW

WORK

We subscribe to the idea that every little thing matters. This, of course, prompts us to ask a lot of questions and think about what you do in a lot of different ways. We spend a lot of time pondering how someone might view you or think about what you have to offer. We think about the kinds of results you are after because you've told us. Then we go to work creating something fresh and unique so nobody confuses you with a competitor.

We draw upon our natural curiosity of the world and devote a truckload of time surveying culture, trends and where everything comes from. We consider why humans do what they do and how they think and feel. We spend a lot of time questioning the motives and desires of people. We ask "why" a lot. In time, all of this questioning forms an idea which leads to an image which leads to a visual language that speaks for our clients.

WORK

We subscribe to the idea that every little thing matters. This, of course, prompts us to ask a lot of questions and think about what you do in a lot of different ways. We spend a lot of time pondering how someone might view you or think about what you have to offer. We think about the kinds of results you are after because you've told us. Then we go to work creating something fresh and unique so nobody confuses you with a competitor.

We draw upon our natural curiosity of the world and devote a truckload of time surveying culture, trends and where everything comes from. We consider why humans do what they do and how they think and feel. We spend a lot of time questioning the motives and desires of people. We ask "why" a lot. In time, all of this questioning forms an idea which leads to an image which leads to a visual language that speaks for our clients.

THE CREW

THE CREW

THE CREW

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A MODERN ADVERTISING AGENCY

Food Trends in the Pandemic

by Jolita Abromaityte

To better serve our clients, we have done the research on how the lockdown is impacting customer eating habits. Here are 6 trends we've identified and our recommendations based on what we’ve learned.

Cooking and baking relieve stress

TREND 1

Leftovers have never been so in vogue

TREND 2

Make your own pantry staples

TREND 3

Simple can also be delicious

TREND 4

Cooking for more people and more often requires variety

TREND 5

Grow your own

(easy to grow veg)

TREND 6

OTHER INTERESTING FINDINGS:

According to the Grubhub report, these are the top foods nationwide.

most popular.png

Almost 60% of us are cooking more from scratch and after stay-at-home orders are lifted, 32% say they plan to make more home-cooked meals. Most are planning to eat more healthy and find more fresh food, as well.

Coronavirus has sparked ‘staggering growth’ in online searches for foods with functional benefits.

Have you considered making carrots into “bacon”? Read how here.

If you bought any of these five items (and they’re not toilet paper or hand sanitizer), you’re doing what the majority of Americans do.

And finally…. food is art. Of course, showcasing food as a form of art isn’t new, but these gorgeous creations by blondieandrye on Instagram no doubt deserve a mention, because baker Hannah doesn’t allow any scraps go to waste, instead she makes them into beautiful edible creations:

Whether your business is food-related or not, you can learn from these trends and adapt to serve your customers better. That doesn’t mean you should be posting recipes when you sell clothes, but be attentive to how the coronavirus impacts your industry, what trends are emerging, and how you can make them work for your customers.