Food Trends in the Pandemic

by Jolita Abromaityte

To better serve our clients, we have done the research on how the lockdown is impacting customer eating habits. Here are 6 trends we've identified and our recommendations based on what we’ve learned.

Cooking and baking relieve stress
TREND 1
Leftovers have never been so in vogue
TREND 2
Make your own pantry staples
TREND 3
 Simple can also be delicious
TREND 4
Cooking for more people and more often requires variety
TREND 5
Grow your own
(easy to grow veg)
TREND 6

OTHER INTERESTING FINDINGS:

According to the Grubhub report, these are the top foods nationwide.

Almost 60% of us are cooking more from scratch and after stay-at-home orders are lifted, 32% say they plan to make more home-cooked meals. Most are planning to eat more healthy and find more fresh food, as well.

Coronavirus has sparked ‘staggering growth’ in online searches for foods with functional benefits.


Have you considered making carrots into “bacon”? Read how here.

 

If you bought any of these five items (and they’re not toilet paper or hand sanitizer), you’re doing what the majority of Americans do.

 

And finally…. food is art. Of course, showcasing food as a form of art isn’t new, but these gorgeous creations by blondieandrye on Instagram no doubt deserve a mention, because baker Hannah doesn’t allow any scraps go to waste, instead she makes them into beautiful edible creations:

Whether your business is food-related or not, you can learn from these trends and adapt to serve your customers better. That doesn’t mean you should be posting recipes when you sell clothes, but be attentive to how the coronavirus impacts your industry, what trends are emerging, and how you can make them work for your customers. 

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